Finales dignos

Es necesario saber cuando retirarse. Cerrar ciclos, aceptar que es necesario moverse de rol / perfil y buscar nuevos horizontes, es parte de la evolución, sin embargo, es dificil de aceptar y cuando no se realiza de la forma adecuada el recuerdo que queda no es de la grandeza sino del triste final.

Hace años Palm tomó una idea ajena (Atari y Apple) que había fracasado y con innovación y perseverancia logró ser el mayor vendedor del mundo de un mercado que mueve vende más de 100 millones de unidades al año: los asistentes digitales personales.


Sin embargo, dejo de innovar, se tomó tiempo para ver lo que hacían sus competidores sin mirar hacia adelante, desaprovechó la ventaja y hoy al parecer la única persona en el mundo que tiene un dispositivo Palm funcionando como su principal herramienta de comunicación móvil soy yo. (Sí, soy un neardenthal que buscó a propósito una Palm Pixi -dice palm, no Hewlett Packard- solo por el gusto de usarla por un tiempo). Es decir una compañía que tuvo un entierro de tercera en el cajón del olvido porque no supo cuando retirarse.

El segundo caso es el de RIM (Research In Motion) fabricante del omnipresente -en América Latina- Blackberry, con una ventaja considerable y amplio espacio para innovar, olvidaron lo que era competir y empezaron a mirar cómo sus competidores acortaban distancias y tomaban caminos diferentes con mejores resultados, el 26 de Junio pasada revelaron sus cifras trimestrales, básicamente todo el mundo que tiene alguna idea sobre tecnología dice: BUSQUEN UN FINAL DIGNO.


Cuando retirarse? bueno, parece ser que cuando tu empresa no tiene algo que emocione al mercado es muy tarde para hacerlo, quizás el retiro mismo sea la última cosa emocionante que puedas proveer en esa etapa. No sobra decir que siempre hay nuevas etapas, quizás con menos renombre pero con satisfacciones y dignidad. Existen ejemplos de retiros majestuosos donde los protagonistas son recordados por su éxito y por la manera en la que a partir de su historia permiten que otros surjan.


Sólo me queda rogar porque las siguientes instituciones, personas, marcas, etc. paren un instante y consideren retirarse por el bien de la humanidad: Los Simpson, Nokia, Alvaro Uribe Velez, El Tiempo, Julio Sánchez Cristo, Darío Arizmendi, Adam Sandler, James Bond, Lego, Star Wars, PHP, Java -no la JVM-, SQL Server, Mandriva, Cerca de 35 congresistas Colombianos que han durado más de 4 períodos en el congreso y que luego le dejan su curul a algún pariente, William Vinasco Ch, entre otros.

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